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Wednesday, August 25, 2010

Confidently Cutting Edge

By Robbie Pangilinan

Salon de Manila (SDM), the salon of popular showbiz and political personalities, is known for being one of the country’s most innovative salon brands – a leader in style trends, as a matter of fact. SDM has always changed the way things are—fearlessly inventing new styles and pioneering new trends in the salon industry.
This year, SDM once again proves that it is the industry leader in innovation, and this time, it has chosen three young women who embody the spirit of its “Manila’s Cutting Edge” campaign. These ladies, together with three other gentlemen, are SDM’s brand ambassadors for being cutting-edge themselves.


SDM Creative Director and internationally-known stylist Pin Antonio believes that people need faces to serve as endorsements of the salon. “Whether they be celebrities or long-time clients, we believe that the best endorsement comes from a satisfied customer,” Pin shares.
These three young girls are confident, passionate and motivated—truly cutting edge. But most importantly, like the styles that Salon De Manila creates, these girls are expected to be tomorrow’s big news. “All of them are young, talented, stylish, and though they are still on their way to establishing themselves in their respective fields of expertise, they have already achieved something,” Pin says.


Megan Young heads the three girls in radiating unique and unconventional style just like SDM. One of today’s fastest rising talents, Megan has been making her own name and carving her own niche on mainstream entertainment. She has been a VJ, has acted in several telenovelas, has done a number of films, and has graced the spreads and covers of the country’s top beauty and fashion magazines. She is also an endorser/image model. Megan hosts, sings, and dances—truly oozing with talent and appeal.
The second lady, Bettina Carlos, is a print, ramp, and commercial model for fashion magazines, couture designers, and consumer brands. Bettina hosted the youth-oriented show Y Speak and is a columnist in a respected daily where she shares her precious insights opens young minds to become more socially aware. Bettina has just begun to scratch the surface of her enormous potential.


Cathy Remperas is the popular Boholana sent by Big Brother to Finland in an exchange of cast members, known as the Big Swap. Back home, Cathy is a local beauty titlist, an events host and a model on her way to become a nurse. Cathy is indeed beauty and brains.
These individuals have taken unconventional routes in their respective fields but nonetheless, excel in them. Each of them is unique, fresh and always headed forward.
“They will change the way things are,” Pin excitedly shares.
The three young women reflect a new generation of SDM styles—style being the reflection of an attitude and not just the mere look of the times. The three are definitely SDM’s confidently cutting edge girls. #

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